From the June 21, 2011 edition
By Lisa Vernon-Sparks
Journal Staff Writer
With scores of social media sites crowding cyberspace, Kayla Ferria felt that Twitter was just another one out there.
The 20-year-old Bryant University communications student was not alone. Aside from Facebook, Ferria and lots of her classmates didn’t think much of Twitter, much less LinkedIn, as a way to communicate with the world.
Recently, Ferria had a change of heart, especially when she learned the value of creating an online presence at a workshop about personal branding held at the school in the spring.
Read the original Providence Journal article in its entirety:
http://www.projo.com/lifebeat/content/CONNECT_SOCIAL_MEDIA_06-21-11_G9OKL8O_v23.45730.html
















